Welcoming Alexis Sokol to GRIT Studio: Head of Strategy & Client Experience
We’re excited to share some big news: Alexis Sokol has joined GRIT Studio as our Head of Strategy & Client Experience.
With more than a decade of experience leading client partnerships, business development and brand strategy ,Alexis brings both breadth and depth to our team. She’s partnered with iconic names like L’Oréal, Hasbro, Unilever, Revlon, and e.l.f. Cosmetics to bring bold, creative ideas to life– and has led teams and campaigns at renowned agencies like Redscout and Movers+Shakers. Her ability to blend creativity with strategic clarity makes her an invaluable addition as GRIT continues to grow.
What We’re Excited About
At GRIT, our mission has always been to deliver work that is both smart and impactful—anchored in empathy, strategy, and results. Alexis embodies this approach.
Strategic Leadership: Alexis has a proven ability to shape and scale brand strategies that resonate with audiences and drive business outcomes.
Client Partnership: She is known for building deep, trust-based relationships and elevating the client experience at every step.
Team Alignment: Beyond her professional expertise, Alexis represents the spirit of GRIT. As a working mom of two, she brings a balance of resilience and sharp perspective that aligns with our women-led values.
From Alexis
“What drew me to GRIT is the team and the culture. Everyone here genuinely looks out for one another, creating a space where I can show up as my full self—as a working mom and an employee—and feel supported and celebrated. I’m also thrilled by the work we’re doing and the ecosystem we’re building, where every piece amplifies the next. Most of all, I’m excited to be part of a team that is creating space for women and moms to thrive in leadership—that’s the kind of culture I want to help grow.”
From Erin
“Alexis brings the perfect mix of big-brand expertise, creative thinking, and client-first leadership. She also represents the best of what we stand for at GRIT: building a women-led company where working moms can drive impact at the highest level. We couldn’t be more excited to have her on the team.”
Looking Ahead
Bringing Alexis on board reflects two commitments at GRIT:
Investing in our clients by strengthening our strategic and account leadership.
Investing in our people by building a team that reflects the values we believe in—collaboration, creativity and the power of being people-first.
We couldn’t be more excited for what’s ahead with Alexis leading strategy and client experience.
Join us in welcoming Alexis to the GRIT family!